Implicit Memories
Experimental Designs
Cognitive Learning
Operant Conditioning Intervention
Long-term Potentiation
Long-term Potentiation
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Updated: May 2, 2026

A Prediction Error-driven Retrieval Procedure for Destabilizing and Rewriting Maladaptive Reward Memories in Hazardous Drinkers
Published on: January 5, 2018
Mathew J Biondolillo1, David B Pillemer
1a Department of Psychology , University of New Hampshire , Durham , NH , USA.
Recalling positive memories significantly increased college students' exercise activity. This memory-based intervention offers a novel approach to boost physical activity and promote healthier behaviors.
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