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Published on: February 9, 2017
Effect of temporal relationships in associative rule mining for web log data
Nazli Mohd Khairudin1, Aida Mustapha1, Mohd Hanif Ahmad1
1Faculty of Computer Sciences and Information Technology, Universiti Putra Malaysia (UPM), 43400 Serdang, Selangor, Malaysia.
Incorporating temporal attributes into web log data analysis reduces the number of generated rules while maintaining comparable quality. This temporal relational rule mining approach enhances insights from diverse web log datasets.
Area of Science:
- Computer Science
- Data Mining
- Web Analytics
Background:
- Web applications generate vast amounts of diverse web log data.
- Traditional rule mining methods may not fully leverage temporal information in web logs.
Purpose of the Study:
- To investigate the impact of temporal attributes on relational rule mining for web log data.
- To compare temporal rule mining with classical approaches like Apriori and FP-Growth.
Main Methods:
- Incorporating temporal characteristics into the rule mining process.
- Analyzing the effects of various temporal parameters.
- Comparing rule sets generated by temporal relational rule mining against classical algorithms.
Main Results:
- Temporal relational rule mining generates a smaller set of rules compared to classical methods.
- The quality of rules generated by the temporal approach is comparable to traditional algorithms.
- Incorporating time as an attribute refines the rule discovery process.
Conclusions:
- Temporal attributes significantly influence relational rule mining on web log data.
- The temporal approach offers a more focused and efficient method for web log analysis.
- This method provides comparable rule quality with reduced output size.
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