People's preference patterns for gains/losses in multiple time period situations

Shin-Shin Chang1, Jung-Hua Chang2

  • 1Department of Business Administration, Chung Yuan Christian University, Taiwan. sschang351@cycu.edu.tw

Psychological Reports
|March 7, 2014
PubMed
Summary

People prefer to combine multiple time losses or gains, treating time differently from money. This contrasts with theories predicting segregation, highlighting time

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