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Related Experiment Video

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Using the speeded word fragment completion task to examine semantic priming.

Tom Heyman1, Simon De Deyne, Keith A Hutchison

  • 1University of Leuven, Leuven, Belgium, tom.heyman@ppw.kuleuven.be.

Behavior Research Methods
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Summary

The speeded word fragment completion task effectively measures semantic priming, especially for common words. This method offers a robust alternative to the lexical decision task for studying semantic activation.

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Area of Science:

  • Cognitive Psychology
  • Psycholinguistics
  • Neuroscience

Background:

  • Semantic priming investigates how exposure to one stimulus influences the response to a subsequent stimulus.
  • Traditional methods like the lexical decision task have limitations in capturing fine-grained semantic activation.

Purpose of the Study:

  • To introduce and validate an adapted word fragment completion task for measuring semantic priming.
  • To compare the effectiveness of the speeded word fragment completion task against the lexical decision task.

Main Methods:

  • Participants completed words with one omitted letter (e.g., lett_ce) as quickly as possible.
  • Semantic priming was assessed by comparing completion times for related versus unrelated word fragments.
  • A lexical decision task was used in a separate experiment for direct comparison.

Main Results:

  • The speeded word fragment completion task showed significant semantic priming effects.
  • This adapted task revealed robust priming for high-frequency, central words, unlike the lexical decision task.
  • Priming effects were more consistent at the item level with the fragment completion task.

Conclusions:

  • The speeded word fragment completion task is a viable and sensitive tool for investigating semantic priming.
  • This paradigm offers advantages over the lexical decision task, particularly for common words.
  • It provides a more fine-grained analysis of semantic activation in cognitive research.