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Social media: opportunities for quality improvement and lessons for providers-a networked model for patient-centered
Alexandra Bornkessel1, Robert Furberg, R Craig Lefebvre
1Center for Communication Science, RTI International, 6110 Executive Boulevard, Suite 902, Rockville, MD, 20852, USA, abornkessel@rti.org.
Abstract:
Social media brings a new dimension to health care for patients, providers, and their support networks. Increasing evidence demonstrates that patients who are more actively involved in their healthcare experience have better health outcomes and incur lower costs. In the field of cardiology, social media are proposed as innovative tools for the education and update of clinicians, physicians, nurses, and medical students. This article reviews the use of social media by healthcare providers and patients and proposes a model of "networked care" that integrates the use of digital social networks and platforms by both patients and providers and offers recommendations for providers to optimize their use and understanding of social media for quality improvement.
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