Related Experiment Video
Updated: Apr 27, 2026

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
Published on: August 25, 2023
Neural patterns underlying social comparisons of personal performance.
Michael Lindner1, Sarah Rudorf2, Robert Birg3
1Center for Economics and Neuroscience, University of Bonn, Nachtigallenweg 86, 53127 Bonn, Germany, School of Psychology and Clinical Language Sciences, University of Reading, Reading RG6 7BE, United Kingdom, Department of Epileptology, University Hospital Bonn, Sigmund-Freud-Str. 25, 53105 Bonn, Germany, Life&Brain Center, Department of NeuroCognition, University of Bonn, Sigmund-Freud-Str. 25, 53105 Bonn, Germany, Department of Psychiatry, University Hospital Bonn, Sigmund-Freud-Str. 25, 53105 Bonn, Germany and German Center for Neurodegenerative Diseases (DZNE), Sigmund-Freud-Str. 25, 53105 Bonn, Germany Center for Economics and Neuroscience, University of Bonn, Nachtigallenweg 86, 53127 Bonn, Germany, School of Psychology and Clinical Language Sciences, University of Reading, Reading RG6 7BE, United Kingdom, Department of Epileptology, University Hospital Bonn, Sigmund-Freud-Str. 25, 53105 Bonn, Germany, Life&Brain Center, Department of NeuroCognition, University of Bonn, Sigmund-Freud-Str. 25, 53105 Bonn, Germany, Department of Psychiatry, University Hospital Bonn, Sigmund-Freud-Str. 25, 53105 Bonn, Germany and German Center for Neurodegenerative Diseases (DZNE), Sigmund-Freud-Str. 25, 53105 Bonn, Germany klaus.fliessbach@ukb.uni-bonn.de.
Social comparison of performance activates distinct brain regions. Upward comparisons engage the dorsolateral prefrontal cortex and anterior insula, while downward comparisons involve the ventral striatum and medial orbitofrontal cortex.
Area of Science:
- Neuroscience
- Social Psychology
- Cognitive Science
Background:
- Humans frequently assess their capabilities by comparing their performance to others.
- The outcome of social comparison (favorable or unfavorable) significantly influences self-evaluation.
Purpose of the Study:
- To investigate the neural encoding and integration of social performance comparisons.
- To identify brain regions associated with upward and downward social comparisons.
Main Methods:
- Functional magnetic resonance imaging (fMRI) was used to monitor brain activity.
- Participants completed a professional knowledge quiz and received feedback on personal and group performance.
- Trials were categorized as upward or downward comparisons based on personal performance relative to a reference group.
Main Results:
- Upward comparisons correlated with activity in the dorsolateral prefrontal cortex and anterior insula.
- Downward comparisons showed increased activation in the ventral striatum (VS), medial orbitofrontal cortex, and ventral anterior cingulate cortex (ACC).
- The degree of outperforming the reference group modulated activity in the VS and dorsal ACC.
Conclusions:
- Distinct neural pathways underlie upward and downward social performance comparisons.
- Co-activation of the VS and dorsal ACC may facilitate the integration of downward comparisons into self-performance evaluation.
Related Concept Videos
Sources of Self-Esteem III: Social Comparison
The Sense of Self: Reflected Self-Appraisal and Social Comparison
Self-Evaluation Maintenance Model
Sources of Self-Esteem II: Performance Feedback
Social Foundations of Self III: Self-Evaluation
Self-Evaluation: Self-Enhancement and Self-Verification

