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Updated: Apr 27, 2026

A Novel Approach for the Administration of Medications and Fluids in Emergency Scenarios and Settings
Published on: November 9, 2016
Communication in acute ambulatory care.
Marleah Dean1, John Oetzel, David P Sklar
1Dr. Dean is a professor, Department of Communication, University of South Florida, Tampa, Florida. Dr. Oetzel is professor, Department of Management Communication, University of Waikato, Hamilton, New Zealand. Dr. Sklar is professor of emergency medicine emeritus and associate dean of graduate medical education emeritus, School of Medicine, University of New Mexico, Albuquerque, New Mexico.
Effective health communication, encompassing rapport and context, improves patient outcomes and satisfaction. A socio-ecological model offers a holistic view beyond mere information exchange for better ambulatory care interactions.
Area of Science:
- Health Communication
- Medical Sociology
Background:
- Effective communication is vital for patient satisfaction, adherence, and health outcomes.
- Ambulatory care communication faces unique challenges: time constraints, interruptions, lack of established relationships, and patient anxiety.
- Current health communication models often overemphasize information exchange, neglecting crucial rapport and contextual factors.
Purpose of the Study:
- To broaden the understanding of medical communication in ambulatory care beyond information exchange.
- To propose a socio-ecological model for analyzing communication in acute ambulatory care settings.
- To highlight the importance of rapport and contextual issues in patient-provider interactions.
Main Methods:
- Adopting a communication science perspective.
- Developing a socio-ecological model for ambulatory care communication.
- Integrating individual, organizational, societal, and cultural factors into communication analysis.
Main Results:
- Medical communication is a multilayered process influenced by more than just message exchange.
- A socio-ecological model provides a framework to understand the interplay of various factors in patient-provider interactions.
- Considering holistic communication can help manage conflicts and improve healthcare encounters.
Conclusions:
- Providers and educators should view communication holistically, incorporating rapport and context.
- The proposed socio-ecological model aids in navigating complex ambulatory care communication dynamics.
- A multilayered approach to communication fosters better patient outcomes and more positive healthcare experiences.
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