Investigating theoretical explanations for behaviour change: the case study of ProActive

Susan Michie1, Wendy Hardeman, Tom Fanshawe

  • 1a Department of Psychology , University College London , 1-19 Torrington Place , London WC1E 7HB , UK.

Psychology & Health
|August 28, 2014
PubMed
Summary

Understanding behavior change mechanisms is key for effective interventions. This study found a mismatch between the intended theory, delivered techniques, and participant reception in a physical activity trial.

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