Related Experiment Video
Updated: Apr 22, 2026

How to Study Placebo Responses in Motion Sickness with a Rotation Chair Paradigm in Healthy Participants
Published on: December 14, 2014
Placebo and nocebo effects: an introduction to psychological and biological mechanisms
Jian Kong1, Fabrizio Benedetti
1Psychiatry Department, Massachusetts General Hospital, Harvard Medical School, Building 120, 2nd street, Suite 101C, Charlestown, MA, 02129, USA, kongj@nmr.mgh.harvard.edu.
Abstract:
Placebo and nocebo effects are essential components of medical practice and efficacy research, and can be regarded as a special case of context learning. A fundamental function of the central nervous system is to configure the way in which previous learned context becomes linked to corresponding responses. These responses could be either automatic procedures with little flexibility or highly adaptive procedures modified by associated contexts and consequences. Placebo and nocebo effects may represent a typical example of the combination of the two: conditioning effect, which is an inflexible, instinctual, and automatic response, and cognitive expectancy effect, which is a flexible adaptive response modified by prevailing conscious context. Given the fact that contextual learning originates in the brain, neuroimaging tools have been widely used to study placebo and nocebo effects. In addition, pretest resting state fMRI may be a valuable biomarker to predict placebo responses.
Related Concept Videos
The Placebo Effect
Blind Procedures
Introduction to Biological Bases of Psychology
The nervous system, the cornerstone of...
Blinding
Classical Conditioning in Daily Life
John B. Watson and Rosalie Rayner famously demonstrated the development of fear through classical conditioning in their experiment with Little Albert. They paired the...
Neurochemical Transmission: Sites of Drug Action

