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Entry time effects and follow-on drug competition

Luiz Flavio Andrade1,2, Catherine Sermet3, Sylvain Pichetti4

  • 1GATE-CNRS, University of Lyon 2, Lyon, France. andrade@gate.cnrs.fr.

The European Journal of Health Economics : HEPAC : Health Economics in Prevention and Care
|December 16, 2014
PubMed
Summary

First movers in the follow-on drug market capture and maintain larger market shares. This competitive advantage persists over time, unaffected by generic competition, highlighting the importance of early entry in pharmaceutical markets.

Keywords:
Entry timingFollow-on drugsIncremental innovationMarket share

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