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Supporting health promotion practitioners to undertake evaluation for program development.
Roanna Lobo1, Mark Petrich, Sharyn K Burns
1WA Centre for Health Promotion Research, School of Public Health, Curtin University, GPO Box U1987, Bentley WA 6845, Western Australia. roanna.lobo@curtin.edu.au.
Health promotion program evaluation is often lacking in quality and use, despite available resources. Improving evaluation requires multi-level strategies and stakeholder collaboration to address organizational and capacity barriers.
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Area of Science:
- Public Health
- Health Promotion
- Program Evaluation
Background:
- Evaluation is crucial for program planning and development but is often lacking in health promotion practice.
- While required by funders, evaluation quality, comprehensiveness, and utilization of findings are frequently inadequate.
- Limited practitioner publications showcase evaluation integrated into program planning or used for development.
Purpose of the Study:
- To examine the current state of health promotion program evaluation.
- To identify factors hindering comprehensive evaluation and the use of findings for program improvement.
- To propose strategies for enhancing health promotion program evaluation.
Main Methods:
- The study synthesized literature on health promotion program evaluation.
- It identified common and less common types of evaluation data collected.
- Factors influencing evaluation practices were analyzed.
Main Results:
- Diverse evaluation methods are possible, but data on program mechanisms (how and why) are less frequently collected.
- Organizational, capacity, and knowledge translation issues impede thorough data collection.
- Despite available resources, evaluation practices often fall short of ideal.
Conclusions:
- Improving health promotion program evaluation necessitates multi-level strategies and stakeholder collaboration.
- Addressing organizational, capacity, and translational factors is critical for effective evaluation.
- Enhanced evaluation is key to refining programs and improving health promotion practice.