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Challenges, alternatives, and paths to sustainability: better public health promotion using social networking pages
A A Zaidan1, B B Zaidan, Z Kadhem
1Department of Computing, Faculty of Arts, Computing and Creative Industry, University Pendidikan Sultan Idris, Tanjong Malim, Perak, Malaysia, aws.alaa@gmail.com.
Abstract:
This paper discusses the possibility of promoting public health and implementing educational health services using Facebook. We discuss the challenges and strengths of using such a platform as a tool for public health care systems from two different perspectives, namely, the view of IT developers and that of physicians. We present a new way of evaluating user interactivity in health care systems from tools provided by Facebook that measure statistical traffic in the Internet. Findings show that Facebook is a very promising tool in promoting e-health services in Web 2.0. Results from statistical traffic show that a Facebook page is more efficient than other pages in promoting public health.
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