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Updated: Apr 17, 2026

A Conflict Model of Reward-seeking Behavior in Male Rats
Published on: February 20, 2019
Executive control- and reward-related neural processes associated with the opportunity to engage in voluntary
Xiaoqing Hu1, Narun Pornpattananangkul, Robin Nusslock
1Department of Psychology, Northwestern University, 2029 Sheridan Rd., Evanston, IL, 60208, USA, xhu@u.northwestern.edu.
Abstract:
Research has begun to examine the neurocognitive processes underlying voluntary moral decision making, which involves engaging in honest or dishonest behavior in a setting in which the individual is free to make his or her own moral decisions. Employing event-related potentials, we measured executive control-related and reward-related neural processes during an incentivized coin-guessing task in which participants had the opportunity to voluntarily engage in dishonest behavior, by overreporting their wins to maximize earnings. We report four primary findings: First, the opportunity to deceive recruited executive control processes involving conflict monitoring and conflict resolution, as evidenced by a higher N2 and a smaller P3. Second, processing the outcome of the coin flips engaged reward-related processes, as evidenced by a larger medial feedback negativity (MFN) for incorrect (loss) than for correct (win) guesses, reflecting a reward prediction error signal. Third, elevated executive control-related neural activity reflecting conflict resolution (i.e., an attenuated executive control P3) predicted a greater likelihood of engaging in overall deceptive behavior. Finally, whereas elevated reward-related neural activity (the reward P3) was associated with a greater likelihood of engaging in overall deceptive behavior, an elevated reward prediction error signal (MFN difference score) predicted increased trial-by-trial moral behavioral adjustment (i.e., a greater likelihood to overreport wins following a previous honest loss than following a previous honest win trial). Collectively, these findings suggest that both executive control- and reward-related neural processes are implicated in moral decision making.
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