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Related Concept Videos

Framing Effects03:26

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Information is everywhere and its presentation—such as how and when items are presented—can impact our perceptions and decisions surrounding the info. This broad concept umbrellas framing effects—influences that occur due to the way information is framed in its appearance, whether it’s purely the order or the specific wording of a message. Let’s take a look at numerous ways in which two versions of something can objectively say the same thing, yet we respond in...
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Assessment of Social Cognition in Non-human Primates Using a Network of Computerized Automated Learning Device ALDM Test Systems
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Bonobos and chimpanzees exhibit human-like framing effects.

Christopher Krupenye1, Alexandra G Rosati2, Brian Hare3

  • 1Department of Evolutionary Anthropology, Duke University, Durham, NC 27708, USA christopher.krupenye@duke.edu.

Biology Letters
|February 13, 2015
PubMed
Summary

Great apes, like bonobos and chimpanzees, exhibit framing effects in decision-making, showing a bias towards gains over losses, similar to humans. This suggests shared evolutionary origins for economic biases.

Keywords:
bonobochimpanzeecognitiondecision-makingeconomicsframing effect

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Area of Science:

  • Behavioral Economics
  • Primatology
  • Evolutionary Psychology

Background:

  • Humans display framing effects, evaluating potential losses and gains differently.
  • Understanding the evolutionary roots of such cognitive biases is crucial.

Purpose of the Study:

  • To investigate the evolutionary origins of framing effects in decision-making.
  • To examine choice behavior in bonobos and chimpanzees under gain and loss frames.

Main Methods:

  • A total of 40 bonobos and chimpanzees participated in a choice task.
  • Apes chose between a framed option (variable outcome) and a constant option.
  • The task involved gain and loss conditions with equal expected payoffs.

Main Results:

  • Apes consistently preferred the framed option more in the gain frame compared to the loss frame.
  • Male apes demonstrated greater susceptibility to framing effects than females.
  • Decision-making biases in apes mirror human framing effects.

Conclusions:

  • Framing effects in decision-making appear to be evolutionarily conserved across apes.
  • Comparative studies are essential for understanding the origins of individual differences in choice behavior.
  • Shared cognitive biases suggest common ancestry with humans.