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Related Experiment Video

Updated: Apr 17, 2026

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Pharmaceutical care in smoking cessation.

Alicia Marín Armero1, Miguel A Calleja Hernandez2, Sabina Perez-Vicente3

  • 1Community Pharmacy, Murcia, Spain.

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Promoting smoking cessation programs in pharmacies significantly increases patient participation. Pharmaceutical care effectively supports patients in achieving long-term smoking cessation, addressing a major public health issue.

Keywords:
community pharmacyhealth campaignnicotine replacement therapytobacco cessation

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Area of Science:

  • Public Health
  • Pharmaceutical Sciences
  • Behavioral Medicine

Background:

  • Tobacco use is a primary cause of preventable mortality and morbidity globally.
  • Effective smoking cessation interventions are crucial for public health.
  • Pharmacists are well-positioned to deliver smoking cessation services.

Purpose of the Study:

  • To evaluate the effectiveness of a smoking cessation campaign in a pharmaceutical care setting.
  • To assess the impact of pharmaceutical care on patient smoking cessation outcomes.

Main Methods:

  • An open-label, analytical, pre-post intervention, quasi-experimental study with a single patient cohort.
  • Implementation of a promotional campaign for a smoking cessation program.
  • Provision of pharmaceutical care services for smoking cessation.

Main Results:

  • The promotional campaign increased patient enrollment from 1 to 22.
  • After 12 months, 43.48% of participating patients achieved complete smoking cessation.
  • Advertising smoking cessation programs in pharmacies enhances patient engagement.

Conclusions:

  • Pharmacy-based smoking cessation program promotion effectively increases patient access to services.
  • Pharmaceutical care is a proven method for successful smoking cessation.
  • Pharmacists play a vital role in public health initiatives to reduce tobacco use.