Understanding small business engagement in workplace violence prevention programs
Small businesses need convenient, low-cost workplace violence prevention programs. Engaging them requires addressing resource limits and using trusted networks for effective outreach.
Area of Science:
- Occupational Health and Safety
- Public Health Interventions
- Small Business Management
Background:
- Worksite wellness, safety, and violence prevention programs are underutilized by small, independent businesses.
- Understanding barriers to participation is crucial for effective program dissemination.
Purpose of the Study:
- To examine barriers and strategies influencing small business participation in workplace violence prevention programs (WVPPs).
- To inform improved dissemination of the Crime Free Business (CFB) program.
Main Methods:
- Conducted 32 semistructured telephone interviews with representatives of small business-serving organizations.
- Employed thematic qualitative data analysis to identify key themes.
Main Results:
- Key barriers include limited time and resources, low perceived salience of workplace violence, and reliance on informal networks.
- Effective strategies involve low-cost, convenient programs, credible messaging, and partnerships with influential entities.
Conclusions:
- Enhancing small business participation requires reducing program demands and highlighting business benefits.
- Leveraging informal networks and credible sources is vital for outreach to small businesses.
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