Related Experiment Video
Updated: Apr 5, 2026

New Methods to Study Gustatory Coding
Published on: June 29, 2017
Response Times to Gustatory-Olfactory Flavor Mixtures: Role of Congruence
Timothy G Shepard1, Maria G Veldhuizen2, Lawrence E Marks3
1The John B. Pierce Laboratory, New Haven, CT 06519, USA.
Abstract:
A mixture of perceptually congruent gustatory and olfactory flavorants (sucrose and citral) was previously shown to be detected faster than predicted by a model of probability summation that assumes stochastically independent processing of the individual gustatory and olfactory signals. This outcome suggests substantial integration of the signals. Does substantial integration also characterize responses to mixtures of incongruent flavorants? Here, we report simple response times (RTs) to detect brief pulses of 3 possible flavorants: monosodium glutamate, MSG (gustatory: "umami" quality), citral (olfactory: citrus quality), and a mixture of MSG and citral (gustatory-olfactory). Each stimulus (and, on a fraction of trials, water) was presented orally through a computer-operated, automated flow system, and subjects were instructed to press a button as soon as they detected any of the 3 non-water stimuli. Unlike responses previously found to the congruent mixture of sucrose and citral, responses here to the incongruent mixture of MSG and citral took significantly longer (RTs were greater) and showed lower detection rates than the values predicted by probability summation. This outcome suggests that the integration of gustatory and olfactory flavor signals is less extensive when the component flavors are perceptually incongruent rather than congruent, perhaps because incongruent flavors are less familiar.
Related Concept Videos
Gustation
The Physiology of Taste
Taste Buds and Receptors
Olfaction
The olfactory receptors are embedded in the cilia of the...
Conditioned Taste Aversion
A notable characteristic of conditioned taste aversion is that it often requires only a single...
Physiology of Smell and Olfactory Pathway
The olfactory...

