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Focus groups: a program planning technique.

M B DesRosier1, K C Zellers

  • 1DesRosier Associates, Seattle, Washington.

The Journal of Nursing Administration
|March 1, 1989
PubMed
Summary
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Developing effective nurse retention programs requires identifying organizational problems. Focus groups with nursing staff offer a unique data collection method for strategic planning to improve nurse retention.

Area of Science:

  • Healthcare Management
  • Nursing Workforce Studies
  • Organizational Psychology

Background:

  • Nurse retention is a critical issue in healthcare.
  • Effective retention programs necessitate understanding organizational challenges.
  • Strategic planning is essential for sustainable nursing workforces.

Purpose of the Study:

  • To highlight the importance of organizational analysis for nurse retention programs.
  • To present focus groups as a valuable data collection tool.
  • To inform strategic planning for enhancing nurse retention.

Main Methods:

  • Utilizing focus groups with an organization's nursing staff.
  • Employing focus groups as a management tool for data collection.
  • Conducting thorough organizational analysis to identify problems.

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Main Results:

  • Focus groups provide unique insights into existing organizational problems.
  • This method facilitates the identification of specific issues impacting nurses.
  • Data gathered can directly inform retention strategies.

Conclusions:

  • Organizational analysis is a prerequisite for successful nurse retention programs.
  • Focus groups are an effective method for gathering essential data from nursing staff.
  • The findings support the use of focus groups in strategic planning for nurse retention.