Estimating affective word covariates using word association data

Word ratings on affective dimensions are an important tool in psycholinguistic research. Traditionally, they are obtained by asking participants to rate words on each dimension, a time-consuming procedure. As such, there has been some interest in computationally generating norms, by extrapolating words' affective ratings using their semantic similarity to words for which these values are already known. So far, most attempts have derived similarity from word co-occurrence in text corpora. In the current paper, we obtain similarity from word association data. We use these similarity ratings to predict the valence, arousal, and dominance of 14,000 Dutch words with the help of two extrapolation methods: Orientation towards Paradigm Words and k-Nearest Neighbors. The resulting estimates show very high correlations with human ratings when using Orientation towards Paradigm Words, and even higher correlations when using k-Nearest Neighbors. We discuss possible theoretical accounts of our results and compare our findings with previous attempts at computationally generating affective norms.