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The Business of Trust
1M.E. Frisse is professor, Department of Biomedical Informatics, Vanderbilt University, Nashville, Tennessee.
Summary
Academic health centers face challenges from new consumer-driven health technologies. Understanding data use and engaging in governance is crucial for maintaining public trust in healthcare.
Area of Science:
- Health Informatics
- Digital Health
- Healthcare Technology
Background:
- Rapid emergence of mobile devices, social networks, and communication technologies.
- Shift towards consumer-driven healthcare technology influenced by commercial interests.
- Previous transitions involved paper-based to networked computer systems.
Purpose of the Study:
- To highlight the opportunities and challenges academic health centers face with new technologies.
- To emphasize the need for understanding data use implications.
- To advocate for active engagement in health data governance.
Main Methods:
- Qualitative analysis of emerging technology trends.
- Review of implications for academic health centers.
- Discussion of data governance and public trust.
Main Results:
- New technologies present both opportunities and significant challenges.
- Consumer-driven technologies increase the likelihood of data misuse.
- Academic health centers must adapt to evolving data landscapes.
Conclusions:
- Academic health centers need to understand and manage the implications of new health technologies.
- Active engagement in governing the collection, aggregation, and use of health data is essential.
- Maintaining public trust is a paramount concern in the era of consumer-driven health care technology.