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Effect Of Telephone Calls And Text Messages On Goal Attainment In A Ehealth Coaching Service
Eleonora Brivio1, Fabiana Gatti1, Carlo Galimberti1
1Centro Studi e Ricerche di Psicologia della Comunicazione, Dept. of Psychology, Università Cattolica del Sacro Cuore, Milan, Italy.
A mobile health coaching service achieved positive results for over 60% of users. Frequent communication via calls and texts, alongside longer plan duration, significantly predicted weight loss success.
Area of Science:
- Digital Health
- Behavioral Science
- Health Coaching
Background:
- Personalized mobile coaching services integrate app-based tools with human support.
- Effective health behavior change requires sustained engagement and tailored interventions.
Purpose of the Study:
- To evaluate the effectiveness of the Yukendu mobile coaching service.
- To identify key factors influencing client success in achieving health goals, particularly weight loss.
Main Methods:
- A sample of 171 clients (150 female) utilized the Yukendu service.
- Statistical analysis, including regression modeling, was employed to determine predictors of achieved weight loss.
Main Results:
- 61.98% of participants reported achieving their health goals, either fully or partially.
- The regression model explained 56.9% of the variance in achieved weight loss.
- Significant predictors of weight loss included the average number of phone calls, text message exchanges, and plan duration.
Conclusions:
- The Yukendu service demonstrates efficacy in supporting client health and wellbeing.
- Effective communication between health coaches and clients is crucial for successful health behavior change, especially in the initial phases.
- eHealth coaching interventions can be enhanced by focusing on communication strategies.
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