Related Experiment Video
Updated: Mar 23, 2026

A Prediction Error-driven Retrieval Procedure for Destabilizing and Rewriting Maladaptive Reward Memories in Hazardous Drinkers
Published on: January 5, 2018
Development and Acceptability of a Co-Produced Online Intervention to Prevent Alcohol Misuse in Adolescents: A Think
Emma Louise Davies1, Jilly Martin, David R Foxcroft
1Department of Psychology, Social Work and Public Health, Oxford Brookes University, Oxford, United Kingdom. edavies@brookes.ac.uk.
Background:
The prototype willingness model (PWM) may offer an appropriate basis for explaining and preventing adolescent alcohol misuse. An intervention was developed using a co-production approach, and consisted of an online quiz featuring 10 questions linked to the PWM.
Objective:
This study sought to determine the acceptability and relevance of the intervention content to young people, to incorporate their feedback into a final version.
Methods:
A qualitative think aloud study with follow-up semistructured interviews was undertaken with 16 young people aged 11-15 (50%). Transcripts were analyzed using thematic analysis.
Results:
The following 3 main themes relating the acceptability of the intervention were identified: "challenging expectations of alcohol education"; "motivations for drinking or not drinking," and "the inevitability of drinking." Participants found the intervention appealing because it was counter to their expectations. The content appeared to reflect their experiences of social pressure and drinking encounters. There was evidence that a focus on drinker/nondrinker prototypes was too narrow and that because adolescents perceived drinking as inevitable, it would be challenging to enact any plans to resist pressure to drink.
Conclusions:
An online intervention based on the PWM has the potential to engage and interest adolescents. A wide range of alcohol prototypes should be targeted and a focus on short-term harms should ensure that the intervention is credible to young people.
More Related Videos
Related Concept Videos
Community Based Intervention
Foundations of Community Mental Health Programs
Central to the success of community-based interventions is the...
Substance Use Disorders Affecting Sleep
Understanding the concepts of physical dependence,...
Protection of Alcohols
Protection
It defines a protecting group as the masking agent to make the more reactive species inert to a given set of conditions. This concept is depicted via the illustration of liquid flow through different outlets in an assembly of pipes. The analogy helps to understand the role...
Operant Conditioning Intervention
In operant conditioning, behaviors that are...
Prevention of Further Absorption of Poison
Levels of Health Promotion and Illness Prevention
In primary prevention, actions taken before disease onset prevent the disease from...

