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Promoting diversity through program websites: A multicultural content analysis of school psychology program websites
Leann V Smith1, Jamilia J Blake2, Scott L Graves3
1Department of Educational Psychology, University of Texas Austin.
School psychology programs need more diversity content on their websites to attract a wider range of students. This study found fewer diversity-related materials on school psychology sites compared to clinical psychology programs.
Area of Science:
- Psychology
- Higher Education
- Multiculturalism
Background:
- Recruiting diverse students is vital for the growth of school psychology.
- Program websites are key recruitment tools, but their diversity content is under-researched.
Purpose of the Study:
- To assess the diversity-related content on school psychology program websites.
- To determine if websites effectively attract racially/ethnically and linguistically diverse applicants.
Main Methods:
- Analyzed website content of 250 psychology programs (165 school psychology, 85 clinical/counseling).
- Examined for themes of diversity and multiculturalism important to diverse prospective students.
Main Results:
- School psychology programs featured less diversity content than clinical and counseling psychology programs.
- Identified a gap in materials crucial for attracting underrepresented students.
Conclusions:
- School psychology programs can enhance recruitment by increasing diversity-related website content.
- Websites should better reflect the needs and values of diverse prospective graduate students.
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