An Inquiry Into the Role of the Aesthetic Nurse: "Should Nurses Sell?"

I am a registered nurse, working for more than a decade. In the last few years, I decided to pursue my passion in the field of medical aesthetics. I invested in learning new skills through training and certification programs and was excited to attain employment in my chosen field. Yet, despite my qualifications, many employers were measuring my competency as an aesthetic nurse on the number of neuromodulators and dermal fillers I was able to inject or, to put it bluntly, able to sell. Many asked me to role-play exactly how and what I would say to "close the sale." These experiences caused me to reflect "Should nurses sell?" and "Is it ethical for nurses to sell?" In this article, I set out to explore these dilemmas and their implications on the role of the aesthetic nurse, using diverse perspectives in the current literature.