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Published on: March 2, 2011
A nudge toward participation: Improving clinical trial enrollment with behavioral economics
Eric M VanEpps1, Kevin G Volpp2, Scott D Halpern3
1Center for Health Equity Research and Promotion, Corporal Michael J. Crescenz Veterans Affairs Medical Center, 3900 Woodland Avenue, Philadelphia, PA 19104, USA. Department of Medical Ethics and Health Policy, University of Pennsylvania, 3401 Market Street, Philadelphia, PA 19104, USA. vanepps@mail.med.upenn.edu.
Abstract:
Interventions informed by behavioral economics can address barriers to patient enrollment in clinical trials and improve recruitment efforts.
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