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Related Concept Videos

Stereotype Content Model02:16

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The Stereotype Content Model (SCM) was first proposed by Susan Fiske and her colleagues (Fiske, Cuddy, Glick & Xu, 2002; see also Fiske, 2012 and Fiske, 2017). The SCM specifies that when someone encounters a new group, they will stereotype them based on two metrics: warmth—or that group’s perceived intent, and how likely they are to provide help or inflict harm—and competence—or their ability to carry out that objective. Depending on the warmth-competence...
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Humans are very diverse and although we share many similarities, we also have many differences. The social groups we belong to help form our identities (Tajfel, 1974). These differences may be difficult for some people to reconcile, which may lead to prejudice toward people who are different. Prejudice is a negative attitude and feeling toward an individual based solely on one’s membership in a particular social group (Allport, 1954; Brown, 2010). Prejudice is common against people who...
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People all belong to a gender, race, age, and social economic group. These groups provide a powerful source of our identity and self-esteem (Tajfel & Turner, 1979) and serve as our in-groups. An in-group is a group that we identify with or see ourselves as belonging to.
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Social psychologists analyze how groups influence one another, shaping social structures and interactions through both cooperation and competition. These dynamics manifest in various ways, ranging from economic partnerships to intergroup conflicts that shape societal structures and perceptions.Cooperation and Competition in Intergroup RelationsIntergroup relationships vary across contexts, sometimes fostering cooperation and mutual benefit while at other times leading to conflict and...
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When we hold a stereotype about a person, we have expectations that he or she will fulfill that stereotype. A self-fulfilling prophecy is an expectation held by a person that alters his or her behavior in a way that tends to make it true. When we hold stereotypes about a person, we tend to treat the person according to our expectations. This treatment can influence the person to act according to our stereotypic expectations, thus confirming our stereotypic beliefs. Research by Rosenthal and...
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Cognitive bias results from limitations in thinking and information processing, leading to systematic errors in judgment. Conversely, motivational bias stems from personal desires or emotions, causing distortions in perception to align with self-interest. Motivational bias influences how individuals perceive and attribute causes to events, often shaped by personal needs, goals, and self-esteem preservation. This bias can distort judgment, leading to inaccurate assessments of success, failure,...
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Intergroup Biases: A Focus on Stereotype Content.

Susan T Fiske1

  • 1Princeton University.

Current Opinion in Behavioral Sciences
|July 26, 2016
PubMed
Summary
This summary is machine-generated.

People perceive others on warmth and competence, influencing emotions and behavior. The Stereotype Content Model (SCM) shows these patterns are universal across cultures and time.

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Area of Science:

  • Social Psychology
  • Sociology
  • Cultural Psychology

Background:

  • Human social cognition involves systematic impressions of others.
  • These impressions are structured along two primary dimensions: warmth and competence.
  • Societal structures of competition and status influence perceptions of warmth and competence, respectively.

Purpose of the Study:

  • To investigate the universality and generalizability of the Stereotype Content Model (SCM).
  • To examine how social structures predict warmth and competence perceptions.
  • To understand the role of emotions and behavioral tendencies within the SCM framework.

Main Methods:

  • Analysis of societal stereotypes across diverse cultures and historical periods.
  • Examination of various levels of analysis, from individuals to nations.
  • Utilizing multiple measurement approaches, including neural, self-report, and societal indicators.

Main Results:

  • Stereotype Content Model (SCM) patterns are consistent across time, cultures, and levels of analysis.
  • Perceptions of warmth and competence are predicted by social competition and status.
  • Specific emotions (pride, pity, contempt, envy) and discriminatory behaviors align with SCM quadrants.

Conclusions:

  • The SCM provides a robust framework for understanding social perception and intergroup relations.
  • Cultural stereotypes regarding warmth and competence are remarkably stable and widespread.
  • Future research should explore individual differences in stereotype endorsement and complex SCM perceptions.