Is It Time for Vaccination to "Go Viral"?

Roy K Philip1, Marla Shapiro, Pauline Paterson

  • 1From the *Division of Neonatology, Department of Paediatrics, University Hospital Limerick, Limerick, Ireland; †Department of Family & Community Medicine, University of Toronto, Toronto, Canada; ‡Department of Infectious Diseases Epidemiology, London School of Hygiene & Tropical Medicine, London, United Kingdom; §Global Scientific Affairs & Public Health, GSK Vaccines, Wavre, Belgium; and ¶Centre for the Evaluation of Vaccination, Vaccine and Infectious Disease Institute, University of Antwerp, Antwerp, Belgium.

Summary

Modern digital communication strategies are essential for maintaining high vaccination coverage and trust. A multidisciplinary approach is needed to combat misinformation and promote evidence-based vaccination awareness.

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