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Published on: January 18, 2013
Civility vs. Incivility in Online Social Interactions: An Evolutionary Approach
Angelo Antoci1, Alexia Delfino2, Fabio Paglieri3
1Department of Economics and Management, University of Sassari, Sassari, Italy.
Civility on social networking sites (SNS) can become widespread if polite interactions are sufficiently rewarded. Otherwise, users may adopt self-protective behaviors, leading to suboptimal outcomes.
Area of Science:
- Social Sciences
- Economics
- Computer Science
Background:
- Incivility, including harassment and hate speech, is increasing on social networking sites (SNS).
- User behavior on SNS is influenced by interactions with both known and unknown individuals.
- Users adapt their strategies based on the civility of others online.
Purpose of the Study:
- To analyze the dynamics of civil and uncivil interactions on SNS.
- To understand the consequences of online incivility for collective welfare.
- To model the spread of politeness and rudeness in online social networks.
Main Methods:
- An evolutionary game framework was developed using a mean-field approach.
- The model analyzes agent choices: interacting politely, interacting rudely, or opting out of SNS.
- Agent behavior is conditioned on the strategies of other users.
Main Results:
- Civility can generalize if its payoff increases sufficiently with the spread of politeness.
- A critical threshold of polite users is necessary for widespread civility.
- Failure to reach this threshold can lead to self-protective behaviors and non-optimal states.
Conclusions:
- The spread of civility on SNS is dependent on the relative payoffs of polite versus uncivil interactions.
- Self-protective strategies against online incivility can result in socially suboptimal outcomes.
- Intervention may be needed to promote civility and achieve better collective welfare online.
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