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Dissuasive exit signage for building fire evacuation.
Joakim Olander1, Enrico Ronchi2, Ruggiero Lovreglio3
1Holmes Fire, New Zealand.
Effective dissuasive emergency signage, designed to prevent exit door use, uses clear negations like a red X-mark. Sensory inputs such as flashing red lights enhance urgency and noticeability.
Area of Science:
- Human-Computer Interaction
- Safety Engineering
- Visual Communication Design
Background:
- Emergency exit signage traditionally guides egress.
- There is a need for signage that actively dissuades use of specific exits during emergencies.
- Understanding user perception of dissuasive cues is critical for safety.
Purpose of the Study:
- To investigate the design of effective dissuasive emergency signage.
- To identify key features influencing user interpretation and preference.
- To test signage elements using the Theory of Affordances.
Main Methods:
- Conducted a questionnaire study on dissuasive emergency signage designs.
- Analyzed and tested key features impacting signage effectiveness.
- Applied the Theory of Affordances to understand user interaction with signage.
Main Results:
- Signage features clearly negating the 'exit' message are most effective.
- A red X-mark across exit signage strongly conveys a dissuasive message.
- Red flashing lights and color alternation increase urgency and noticeability.
Conclusions:
- Clear visual negation is paramount for dissuasive signage.
- Sensory stimuli like flashing lights enhance the perception of urgency.
- Design elements that disrupt normal visual expectations improve safety cue effectiveness.
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