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Proposal To Use VA Price As a Benchmark Is off the Mark
Managed Care (Langhorne, Pa.)
|January 26, 2017
Summary
Proposition 61 aimed to lower prescription drug costs but faced significant opposition. The pharmaceutical industry spent heavily, raising over $100 million to ensure its defeat.
Area of Science:
- Health Policy
- Pharmaceutical Economics
Background:
- Public anger over high drug prices created political momentum for Proposition 61.
- Proposition 61 sought to regulate prescription drug pricing.
Purpose of the Study:
- To analyze the factors influencing the outcome of Proposition 61.
- To examine the impact of pharmaceutical industry opposition on ballot initiatives.
Main Methods:
- Qualitative analysis of political campaign strategies.
- Examination of campaign finance data.
Main Results:
- Despite public concern over drug costs, Proposition 61 faced substantial challenges.
- The pharmaceutical industry mobilized a large-scale financial campaign to oppose the initiative, raising over $100 million.
Conclusions:
- Financial influence of the pharmaceutical industry played a critical role in defeating Proposition 61.
- Ballot initiatives addressing drug pricing face significant hurdles due to well-funded opposition.
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