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Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior
Published on: July 24, 2017
Peter S Riefer1, Rosie Prior2, Nicholas Blair2
1Department of Experimental Psychology, University College London (UCL), 26 Bedford Way, London WC1H 0AP, UK; dunnhumby Ltd., 184 Shepherd's Bush Road, London W6 7NL, UK.
No abstract available in PubMed .