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Global patterns of synchronization in human communications.

Alfredo J Morales1,2, Vaibhav Vavilala3, Rosa M Benito2

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Social media, like Twitter, reveals global communication patterns. Urban areas exhibit social "heartbeats" and emerging worldwide synchrony in collective behavior.

Keywords:
complex systemscomputational social sciencehuman behavioursynchronization

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Area of Science:

  • Social dynamics
  • Computational social science
  • Network science

Background:

  • Social media platforms facilitate global communication and coordination.
  • Studying online communication offers insights into socio-technical systems.
  • Understanding collective human behavior across scales is crucial.

Purpose of the Study:

  • To analyze global dynamical patterns of communication on Twitter.
  • To investigate the influence of Earth's rotation and social synchrony on communication.
  • To identify and characterize urban collective activity signatures and emergent global synchrony.

Main Methods:

  • Analysis of global Twitter communication data across multiple scales.
  • Examination of diurnal patterns influenced by Earth's rotation and social synchrony.
  • Characterization of urban activity patterns and their temporal signatures.
  • Detection of emergent large-scale synchronization in global behavior.

Main Results:

  • Observed communication patterns are shaped by Earth's rotation and required social synchrony.
  • Urban areas display cyclic activity patterns, termed "heartbeats," linked to social cycles.
  • Distinct urban areas exhibit unique daily collective activity signatures.
  • Evidence of a new emergent global synchrony coupling behavior across distant regions.

Conclusions:

  • Local synchrony is a primary driver of urban collective behavior.
  • A nascent global synchrony is emerging, connecting geographically dispersed populations.
  • Social media data provides a powerful lens for observing large-scale human coordination and behavior.