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Published on: May 21, 2019
The biasing effects of appearances go beyond physical attractiveness and mating motives
Christopher Y Olivola1, Alexander Todorov2
1Tepper School of Business,Carnegie Mellon University,Pittsburgh, PA 15213olivola@cmu.eduhttps://sites.google.com/site/chrisolivola/.
Abstract:
The influence of appearances goes well beyond physical attractiveness and includes the surprisingly powerful impact of "face-ism" - the tendency to stereotype individuals based on their facial features. A growing body of research has revealed that these face-based social attributions bias the outcomes of labor markets and experimental economic games in ways that are hard to explain via evolutionary mating motives.
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