Reward processing in gain versus loss context: An ERP study

Ya Zheng1, Qi Li2,3, Yuanyuan Zhang4

  • 1Department of Psychology, Dalian Medical University, Dalian, China.

Psychophysiology
|March 24, 2017
PubMed
Summary

Contextual valence influences reward processing early in anticipation and consumption. The study found distinct neural responses during gain versus loss contexts, linking early and later reward phases.

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