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The effects of luminance contrast, colour combinations, font, and search time on brand icon legibility

Ya-Hsien Ko1

  • 1Department of Industrial Management, Oriental Institute of Technology, No.58, Sec. 2, Sichuan Rd., Banqiao Dist., New Taipei City, 22061, Taiwan; Research Fellow of Asian Studies Centre, Chu Hai College of Higher Education, 80 Castle Peak Road, Castle Peak Bay, Tuen Mun, N.T., Hong Kong.

Applied Ergonomics
|August 14, 2017
PubMed

Keywords:
Brand icon legibilityColour combinationsLuminance contrast

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