Here, we introduce three methods for the physical control of pest rodents, four methods for counting their effectiveness against rodents, and the statistics of the effect of building a rodent-proof...

Here we describe a protocol to determine pulmonary fungal burden in mice with invasive aspergillosis by quantification of Gomori's modified methanamine silver staining in histological sections. Use of this method resulted in comparable results with less animals compared to assessment of fungal burden by quantitative PCR of lung fungal...

Social proof is a form of persuasion based on comparison and conformity. People compare their behavior and actions to what others are doing and will change to conform to do what their peers do.

This video showcases the in vivo bacterial burden measurement using Bacillus Calmette-Guérin, BCG, lux-infected insect larvae. The process involves larval homogenization, treatment with a luciferase substrate, and bioluminescence measurement to determine relative light units that correlate with bacterial...

A phenomenon known as social proof significantly influences consumer behavior by prompting individuals to mimic the actions of others under the assumption that these actions are correct. This psychological trigger is especially potent in the context of online shopping, where customers rely on the experiences and opinions of others to guide their purchasing decisions. Social proof manifests in various forms, each serving to enhance a brand's credibility and sway potential buyers.
The most...

This video demonstrates Malassezia-induced skin infection in mice. Malassezia oil suspension is applied over the wounded ear, triggering inflammation and swelling of the ear tissue. Later, the ears are dissected, homogenized, and spread on an agar plate for growth. The number of colonies indicates the fungal burden resulting from skin...