Blowing Your Own Trumpet: How to Increase the Online Visibility of Your Publication?

After seeing one's manuscript in the print form in a journal, the author feels a sense of elation which is indescribable. However, if one really want peers and other researchers to take note of the work, some more effort is needed. With the massive increase in the number of biomedical journals in print - supplemented by another large chunk online - quite a few published papers remain unread by majority of the readers. The availability of social sites, persistent identifiers, and manuscript-sharing sites has simplified the job of increasing the impact of an article. We herein share some of these tricks-of-the-trade.