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#MaybeHeDoesntHitYou: Social Media Underscore the Realities of Intimate Partner Violence
Heather L McCauley1, Amy E Bonomi1, Megan K Maas1
11 Department of Human Development and Family Studies, College of Social Science, Michigan State University , East Lansing, Michigan.
Journal of Women'S Health (2002)
|March 23, 2018
Summary
The #MaybeHeDoesntHitYou hashtag revealed intimate partner violence (IPV) beyond physical abuse, including reproductive coercion. Social media can foster dialogue and support for survivors of IPV.
Area of Science:
- Social Sciences
- Public Health
- Communication Studies
Background:
- Public discourse on intimate partner violence (IPV) predominantly focuses on physical violence.
- The #MaybeHeDoesntHitYou hashtag on Twitter initiated a broader conversation about non-physical forms of abuse.
- A gap exists between IPV research and survivors' lived experiences of identifying abuse.
Purpose of the Study:
- To analyze the discourse surrounding intimate partner violence (IPV) generated by the #MaybeHeDoesntHitYou hashtag.
- To understand how social media conversations reflect and expand upon existing IPV frameworks.
- To explore survivor experiences and support networks within online discussions of abuse.
Main Methods:
- Collected 1,229 original tweets containing the #MaybeHeDoesntHitYou hashtag using NCapture.
- Analyzed tweet data qualitatively using the Duluth Power and Control Wheel and the Women's Experience with Battering (WEB) framework.
- Examined the range of abusive tactics and survivor responses expressed in the social media discourse.
Main Results:
- The hashtag discussions encompassed all dimensions of the Power and Control Wheel and most of the WEB framework.
- Reproductive coercion emerged as a significant form of IPV not fully represented in existing frameworks.
- Discussions highlighted that IPV affects partners of all genders and provided crucial social support among users.
Conclusions:
- Social media platforms can effectively engage the public in dialogue about the multifaceted realities of IPV.
- Online spaces serve as vital platforms for survivors to seek and offer mutual support regarding intimate partner violence.
- Hashtag activism can broaden understanding and recognition of diverse forms of abuse, contributing to women's health discourse.
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