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The new Korean name for epilepsy is slowly gaining traction online, with only 26% of searches using it between 2016-2018. By 2018, its usage increased to 29.6%, showing a gradual shift in public awareness.

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Area of Science:

  • Neurology
  • Public Health Communication

Background:

  • Epilepsy's Korean name was updated in 2011 to align with scientific understanding and reduce stigma.
  • The extent to which the public adopted the new epilepsy terminology in Korea remained unquantified.

Purpose of the Study:

  • To assess the dissemination and public adoption of the revised Korean name for epilepsy.
  • To analyze internet search trends comparing the new and old epilepsy names in South Korea.

Main Methods:

  • Utilized Naver DataLab to retrieve daily Naver Trend Index (NTI) data for both the new and old Korean epilepsy names.
  • Collected NTI data from January 1, 2016, to April 25, 2018, encompassing 846 daily records.
  • Calculated the proportion of searches for the new name relative to the old name to gauge dissemination.

Main Results:

  • The old name for epilepsy dominated internet searches, accounting for approximately 74% of queries during the study period.
  • In 2018, the new name represented 29.6% of total search volume, indicating a gradual increase from 26% over the entire period.
  • Search volume for the new name increased with age and was more prevalent among females, except for very young and older age groups.

Conclusions:

  • Public adoption of the new Korean name for epilepsy is progressing slowly, with the old name still being more frequently used.
  • Internet search data suggests a positive trend in the new name's adoption, particularly among older demographics and females.
  • Targeted public health initiatives may be necessary to accelerate the integration of the new epilepsy terminology.