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Cooperation Makes a Group be More Creative.

Kelong Lu1, Hua Xue1, Takayuki Nozawa2

  • 1Shanghai Key Laboratory of Brain Functional Genomics, School of Psychology and Cognitive Science, East China Normal University, Shanghai, China.

Cerebral Cortex (New York, N.Y. : 1991)
|September 8, 2018
PubMed
Summary
This summary is machine-generated.

Cooperation enhances group creativity more than competition, particularly for tasks requiring divergent thinking. This is linked to increased interpersonal brain synchronization (IBS) in key brain regions during cooperative creative tasks.

Keywords:
brainstormingcreativityfNIRShyperscanninginterpersonal brain synchronization

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Area of Science:

  • Cognitive Neuroscience
  • Social Psychology
  • Creativity Research

Background:

  • Understanding the neural mechanisms underlying group creativity is crucial for optimizing collaborative performance.
  • Previous research suggests interaction modes can influence cognitive processes and outcomes.
  • The role of interpersonal brain synchronization (IBS) in cooperative versus competitive creative tasks remains underexplored.

Purpose of the Study:

  • To investigate the impact of cooperative versus competitive interaction modes on group creative performance.
  • To examine the neural correlates, specifically IBS, associated with different interaction modes during creative tasks.
  • To explore the relationship between IBS in prefrontal and temporal-parietal regions and group creativity.

Main Methods:

  • Dyads performed tasks requiring divergent thinking (alternative uses task, AUT) and non-divergent thinking (object characteristic task, OCT) under cooperative and competitive conditions.
  • Functional near-infrared spectroscopy (fNIRS)-based hyperscanning recorded neural activity in prefrontal and right temporal-parietal junction (r-TPJ) regions.
  • Interpersonal brain synchronization (IBS) was analyzed by comparing task-baseline neural activity.

Main Results:

  • Cooperative mode led to significantly higher creative output (fluency and originality) and cooperation levels compared to the competitive mode.
  • Increased IBS in the right dorsolateral prefrontal cortex (r-DLPFC) and r-TPJ was observed specifically in the AUT/cooperation condition.
  • Stronger IBS was found in the AUT/cooperation condition compared to AUT/competition and OCT/cooperation, and between prefrontal and posterior temporal regions.

Conclusions:

  • Cooperation positively influences group creative performance, especially for divergent thinking tasks.
  • Enhanced interpersonal brain synchronization (IBS) in specific brain regions appears to be a neural mechanism supporting cooperative creativity.
  • Findings highlight the importance of interaction dynamics and neural synchrony in fostering group creativity.