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Nudging to Change: Using Behavioral Economics Theory to Move People and Their Health Care Partners Toward Effective
Robin E Soler1, Krista Proia1, Matthew C Jackson2
1Centers for Disease Control and Prevention, Atlanta, GA.
Abstract:
IN BRIEF In 2017, 30 million Americans had diabetes, and 84 million had prediabetes. In this article, the authors focus on the journey people at risk for type 2 diabetes take when they become fully engaged in an evidence-based type 2 diabetes prevention program. They highlight potential drop-off points along the journey, using behavioral economics theory to provide possible reasons for most of the drop-off points, and propose solutions to move people toward making healthy decisions.
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