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Differences in perceptions of e-cigarettes across daily and non-daily users
Nubia A Mayorga1, Lorra Garey1, Michael J Zvolensky2
1Department of Psychology, University of Houston, Houston, TX, United States.
Addictive Behaviors
|December 12, 2018
Summary
Daily e-cigarette users perceive higher risks, benefits, and innovation compared to non-daily users. Understanding these perceptions is key to addressing health consequences associated with frequent electronic cigarette use.
Area of Science:
- Public Health
- Behavioral Science
- Tobacco Control
Background:
- E-cigarette use has surged globally in the last decade.
- Distinct user subgroups, including daily and non-daily users, have emerged.
- Daily e-cigarette use is linked to increased health risks, yet underlying user processes remain unclear.
Purpose of the Study:
- To investigate differences in perceived risks, benefits, and innovation of e-cigarettes between daily and non-daily users.
- To understand the relationship between e-cigarette use frequency and user perceptions.
Main Methods:
- Cross-sectional study of 564 adult current e-cigarette users.
- Assessed perceptions of absolute and comparative risks, benefits, and innovation.
- Compared perceptions between daily and non-daily e-cigarette users.
Main Results:
- Daily e-cigarette users reported significantly higher perceptions of risks associated with e-cigarettes.
- Daily users also reported higher perceived benefits and innovation compared to non-daily users.
- All three variables (risks, benefits, innovation) showed significant differences between user groups.
Conclusions:
- Perceived risks, benefits, and innovation are more strongly endorsed by daily e-cigarette users.
- Findings highlight the association between e-cigarette use frequency and user beliefs.
- This research contributes to understanding the psychological drivers of daily e-cigarette consumption.
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