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Pharmacist-led academic detailing intervention in primary care: a mixed methods feasibility study
David O Riordan1, Eimir Hurley2, Carol Sinnott3
1Pharmaceutical Care Research Group, Cavanagh Pharmacy Building, School of Pharmacy, University College Cork, College Road, Cork, Republic of Ireland. davidoriordan@ucc.ie.
Pharmacist-led academic detailing on urinary incontinence was feasible and acceptable to Irish General Practitioners (GPs). While prescribing patterns showed minimal change, GPs found the educational intervention relevant and preferred online resources for future continuing medical education.
Area of Science:
- Geriatrics
- Pharmacology
- General Practice
Background:
- Academic detailing is a continuing medical education strategy using health professionals to deliver evidence-based information to prescribers.
- This intervention is established internationally but not routinely implemented in Ireland.
- Urinary incontinence is a common condition in older adults, impacting quality of life and healthcare costs.
Purpose of the Study:
- To assess the feasibility and acceptability of a pharmacist-led academic detailing intervention for General Practitioners (GPs) in Ireland.
- To evaluate the intervention's impact on prescribing patterns for urinary incontinence in older patients.
- To gather qualitative feedback from GPs regarding the intervention's content and delivery.
Main Methods:
- A mixed-methods feasibility study conducted in General Practice settings in County Cork, Ireland.
- Pharmacist-led academic detailing intervention focused on urinary incontinence management in patients aged 65 and older.
- Quantitative analysis of patient medical records (n=154) using before-after prescribing measures (LUTS-FORTA, Drug Burden Index, Anticholinergic Cognitive Burden).
- Qualitative data collection through focus groups with participating GPs (n=14).
Main Results:
- Twenty-three GPs participated; medical records of 154 patients were analyzed.
- Minimal to no significant changes were observed in prescribing measures post-intervention.
- GPs found the topic relevant and educational materials succinct, but preferred online formats over paper-based resources.
Conclusions:
- A pharmacist-led academic detailing intervention is acceptable to Irish GPs.
- Further research is warranted to evaluate the impact and cost-effectiveness of academic detailing in optimizing patient care for urinary incontinence in a larger population.
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