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Each Medium Tells a Different Story: The Effect of Message Channel on Narrative Persuasion

Nathan Walter1, Sheila T Murphy1, Lauren B Frank2

  • 1Annenberg School for Communication and Journalism, University of Southern California.

Communication Research Reports : CRR
|February 12, 2019
PubMed

Keywords:
AudiovisualCervical CancerExperimentNarrative PersuasionPrint

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