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The MomConnect Nurses and Midwives Support Platform (NurseConnect): A Qualitative Process Evaluation.
Alex Emilio Fischer1, Jane Sebidi2, Peter Barron2,3
1Wits Reproductive Health and HIV Institute, University of Witwatersrand, Johannesburg, South Africa.
NurseConnect, a mobile health platform for South African nurses, shows high user satisfaction with messages but underutilization of its website and helpdesk. Improving access to information and training is key for successful scaling.
Area of Science:
- Digital Health
- Mobile Health Interventions
- Healthcare Capacity Building
Background:
- Mobile health (mHealth) adoption is increasing in low- and middle-income countries.
- NurseConnect, a component of South Africa's MomConnect program, supports nurses in maternal and child health.
- The National Department of Health plans to expand NurseConnect nationwide, necessitating user experience evaluation.
Purpose of the Study:
- To evaluate nurse and midwife perceptions and usage of the NurseConnect platform.
- To gather feedback for optimizing the user experience during NurseConnect's scale-up.
- To identify barriers and facilitators for NurseConnect registration and engagement.
Main Methods:
- Focus group discussions and in-depth interviews were conducted with 110 nurses and midwives.
- Participants were selected from 18 randomly chosen healthcare facilities across South Africa.
- Data collection focused on mobile phone use, information access, and NurseConnect experience.
Main Results:
- High mobile phone penetration and frequent use for accessing medical information were observed.
- Registered NurseConnect users appreciated message content, particularly for behavior change.
- Underutilization of the mobisite and helpdesk was linked to a lack of awareness and training; data and time constraints were barriers for unregistered users.
Conclusions:
- High mobile phone use presents an opportunity for mHealth interventions like NurseConnect.
- Targeted marketing, enhanced training, and improved data/Wi-Fi access are crucial for improving NurseConnect registration and platform engagement.
- Addressing user-identified barriers is essential for the successful nationwide scale-up of NurseConnect.
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