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Election polling errors across time and space.

Will Jennings1, Christopher Wlezien2

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Nature Human Behaviour
|April 3, 2019
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Recent election polls are not performing unusually, despite common beliefs. Poll accuracy varies by country and political context, but not in unexpected ways.

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Area of Science:

  • Political Science
  • Survey Methodology
  • Statistical Analysis

Background:

  • Concerns exist regarding the increasing prevalence and accuracy of election polls.
  • Understanding trends in polling errors is crucial for assessing democratic processes.

Purpose of the Study:

  • To conduct an over-time and cross-national assessment of prediction errors in pre-election polls.
  • To determine if polling errors have become more prevalent and if they vary by context.

Main Methods:

  • Analysis of over 30,000 national polls from 351 general elections across 45 countries (1942-2017).
  • Examination of polling errors' evolution over election timelines and in the final campaign week.
  • Pooled analysis controlling for institutional and party features to assess temporal trends in polling errors.

Main Results:

  • Contrary to popular belief, recent polling performance has not been outside historical norms.
  • Polling errors exhibit variations across different political contexts.
  • The performance of polls demonstrates understandable patterns related to political and institutional factors.

Conclusions:

  • The study challenges the notion that election polling is becoming less accurate.
  • Contextual factors significantly influence the accuracy of pre-election polls.
  • Further research into context-specific polling dynamics is warranted.