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How Does the Media Portray Neurosurgeons?

Mustafa Motiwala1, Sonia Ajmera1, Olutomi Akinduro1

  • 1University of Tennessee Health Science Center, Memphis, Tennessee, USA.

World Neurosurgery
|May 21, 2019
PubMed
Summary

Media portrayals of neurosurgeons are common, with most coverage focusing on males and experienced practitioners. Negative stories were more likely for early-career male neurosurgeons in non-academic roles.

Keywords:
CriminalMalpracticeMediaNegativeNeurosurgeonNeurosurgeryNewsPositive

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Area of Science:

  • Medical Journalism
  • Public Perception of Medicine

Background:

  • Neurosurgeons frequently appear in news and entertainment media.
  • This study analyzes how major print and online media sources portray neurosurgeons.

Purpose of the Study:

  • To examine the characteristics and sentiment of media coverage concerning neurosurgeons.
  • To identify trends and potential biases in the reporting of neurosurgical professionals.

Main Methods:

  • Searched major US newspapers and Google News for "neurosurgeon" from October 2012 to October 2017.
  • Analyzed 561 unique stories about 203 neurosurgeons, evaluating article content and neurosurgeon characteristics.

Main Results:

  • 1005 articles were analyzed, with most featuring male neurosurgeons and those with over 20 years of practice.
  • Coverage was predominantly neutral (37.7%) or negative (35.4%), with positive coverage at 26.9%.
  • Negative stories were more frequent for male neurosurgeons early in their careers (<10 years post-residency) and in non-academic positions.

Conclusions:

  • Media coverage of neurosurgeons is significant and can impact their professional standing.
  • Awareness of media portrayal is crucial, as it presents both opportunities and risks for neurosurgeons.