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Social Media and the Orthopaedic Surgeon: a Mixed Methods Study
Taghreed Justinia1,2, Ali Alyami3,2, Sultan Al-Qahtani4
1King Saud bin Abdulaziz University for Health Sciences, Jeddah, Saudia Arabia.
Summary
Orthopaedic surgeons (OSs) in Jeddah use social media cautiously, with concerns about patient confidentiality and ethics. National guidelines are recommended to address these issues and promote quality online content.
Area of Science:
- Medical Informatics
- Digital Health
- Healthcare Professionalism
Background:
- Social media's growing influence impacts all sectors, including healthcare.
- Healthcare professionals are increasingly interacting with social media in clinical settings.
Purpose of the Study:
- To assess social media (SM) perceptions and usage among orthopaedic surgeons (OSs) in Jeddah, Saudi Arabia.
- To evaluate the impact of SM on their profession and awareness of associated risks.
Main Methods:
- A mixed-methods approach combining a quantitative cross-sectional survey (n=165) and qualitative semi-structured interviews (n=8) with OSs in Jeddah.
- Data analysis involved SPSS for quantitative and thematic content analysis for qualitative data.
Main Results:
- Over half of surveyed OSs (53.7%) use SM for professional purposes, with 74.7% using it daily. Twitter was the most popular platform.
- Younger OSs and residents showed different usage patterns and response rates to medical questions.
- Qualitative findings highlighted themes of guidelines, ethics, professionalism, doctor-patient relationships, and online content quality.
Conclusions:
- OSs exhibit cautious SM usage, primarily concerned with patient confidentiality and ethical/legal implications.
- A significant need exists for OSs to contribute to high-quality online health content.
- The study recommends developing national guidelines for SM use in the orthopaedic profession.
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