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Implementation of Reach Out and Read by Health Departments Increases Rural Access
Alexandria Caldwell1, M Townsend Cooper1, Marny Dunlap1
1University of Oklahoma Health Sciences Center, Department of Pediatrics, Section of General and Community Pediatrics; 1200 Children's Avenue, Ste 12400, Oklahoma City, OK 73104.
Implementing Reach Out and Read in Oklahoma Health Departments expanded rural program access. While reaching more rural children, these sites were less likely to be in high poverty or low education areas.
Area of Science:
- Public Health
- Early Literacy
- Health Services Research
Background:
- Reach Out and Read is an evidence-based early literacy program.
- The program expanded to Oklahoma County Health Departments in 2014.
- Early literacy is crucial for child development and school readiness.
Purpose of the Study:
- To evaluate the impact of implementing Reach Out and Read in Health Departments.
- To assess changes in program accessibility for at-risk children.
- To understand geographic and socioeconomic factors influencing program reach.
Main Methods:
- Classified Oklahoma program sites (Health Department vs. practice) and geocoded their locations.
- Mapped sites to census data for rural/urban and poverty/education level classification.
- Compared site accessibility to at-risk children based on defined criteria.
Main Results:
- 18 Health Department sites and 67 practice sites were analyzed.
- Health Department sites were more prevalent in rural areas (13/18 vs. 16/67 practices, p<0.001).
- Health Department sites were less likely in high poverty areas (10/18 vs. 61/67 practices, p<0.001) and showed no difference in low education areas (8/18 vs. 34/67 practices, p=0.8342).
Conclusions:
- Health Department implementation significantly increased rural Reach Out and Read program sites.
- Health Department locations were less concentrated in high poverty and low education census tracts.
- Utilizing Health Departments effectively expands the program's reach to underserved rural populations.
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