Robert J Jacobs: a leader in New Zealand optometric education

Here we show key steps in the process of creating high-quality, resin-embedded arthropods for educational instruction and...

Companies must implement various strategies to stay ahead of competitors, maintain leadership, and protect market share. These strategies, designed to ensure dominance and competitiveness, include Position Defense, Flank Defense, Preemptive Defense, Counter-Offensive Defense, and Mobile Defense.
Position Defense focuses on reinforcing a brand to build strong customer loyalty. Companies invest in advertising and product improvements to ensure their brand remains preferred. For example, a...

In any industry, a market leader is characterized by its significant market share, typically achieved through strategic initiatives and effective market management. Market leaders expand and protect their market share by committing to continuous innovation, enhancing product quality, and prioritizing customer service. These companies set industry standards that competitors often follow, establishing benchmarks in quality, service, and innovation.
One key strategy employed by market leaders is...

This protocol describes the development process of a digital dyspepsia educational tool. Assessment of unmet needs and literature, content development, and building of the tool are presented. The methodology can be used as a guide for future development of digital educational tools.

This article describes and demonstrates the administration of intranasal vaccines and the collection of milk from lactating rabbits (Oryctolagus cuniculus) as a means to assess mucosal immunity in a translationally appropriate model of maternal immunization.

Here we present a protocol to design and fabricate custom microfluidic devices with minimal financial and time investment. The aim is to facilitate the adoption of microfluidic technologies in biomedical research laboratories and educational...